PHE Keep Antibiotics Working

ART DIRECTION // C4D // AE

I worked on range of social media assets to strengthen online engagement with key target audiences, alongside our Group Creative Director.

With involvement from brief to completion I worked on initial concepts, storyboarding, filming and editing; and I recreated and animated the pills from the TV advert using Cinema 4D.

This social content ran alongside a large national integrated campaign that included, TV, radio and out of home.

It was great to be part of this campaign especially as the end goal was so important.

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Public Health England Antibiotics Social Media Advert

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